Magic The Gathering is getting a movie and TV universe, and it's coming from the team behind a staggering number of blockbusters.
Announced yesterday, Hasbro will partner with Legendary Entertainment, the studio working on the upcoming Minecraft movie, and which has recently seen great success with Dune and Dune Part 2, to work on "a live-action feature film and television universe" based on the world's first trading card game.
While the movie doesn't yet have a release date or anyone attached to the project, it's an exciting indication of the cultural moment the long-running game is enjoying.
Mary Parent, Legendary’s Chairman of Worldwide Production, said: “We pride ourselves on being thoughtful caretakers of singular, beloved IP, and no property better fits that description than Magic: The Gathering."
"Alongside the fantastic Hasbro team, we look forward to creating a multimedia universe that thrills longstanding fans and creates a broad wave of new ones.”
“This is an exciting and complementary partnership, uniting one of the world’s most iconic brands with a powerful and proven steward," Zev Foreman, Hasbro Entertainment’s Head of Film, said.
"Magic: The Gathering has inspired decades of epic world-building and creative storytelling. It is a perfect match for Legendary’s diversified approach to marquee IP, and we are excited to work together to build a whole new Magic: The Gathering universe.”
Hasbro, which owns Wizards of the Coast which works on the Magic card game, launched its entertainment business in 2023. It's currently working on movie adaptations for GI Joe, Clue, Monopoly, Furby and even Play-Doh. Prior to that, it released titles like Dungeons and Dragons: Honor Among Thieves.
Magic The Gathering's current set, Aetherdrift, launches next week, marking its 103rd expansion since the card game debuted in 1993. The game has held a steady audience, but interest exploded when Universes Beyond: The Lord of the Rings arrived in Summer of 2023.
The game gained widespread attention when only one special version of the 'One Ring' card was made, which Post Malone purchased for $2 million (over £1.6 million).
Magic takes place in a wide range of universes called Planes, which each have their own theming, characters, and story, so the possibilities are near endless for what the movie and show could focus on.
For more on Magic The Gathering, be sure to check out our preview of Aetherdrift, where we said "Aetherdrift is Magic The Gathering meets Mario Kart and I can't wait to play".
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